Alejandra Rodriguez

Digital BTYcreative

Alejandra “Ale” Rodriguez is a Brand Strategist for BTYcreative. Ale previously worked in the news industry as a producer for four years. Even though she began her career as a journalist, Ale labels herself as a storyteller.     Throughout her journalistic career, Ale has tried to incorporate unconventional aspects into her newscast that she feels better portrays a story, significantly …

Emily Schaefer

Digital BTYcreative

As Visual Storyteller for BTYcreative, Emily brings to the table nearly a decade of experience, perspective, and tenacity. She has worked with a wide variety of clients in different industries: from the arts to higher education, from health to technology, from adult beverages to mortgage lending, and more. Emily believes that a cohesive and memorable customer experience is crucial to …

Gwynn Deaver

Digital BTYcreative

Gwynn Deaver serves as our Vice President of Brand Strategy. She has over 15 years of experience in helping organizations develop, define and communicate their brand story across a variety of mediums. Throughout her career, a key element in her success has been the ability to develop long-term relationships with clients. Gwynn’s goal is to implement these foundational relationships with …

Sue Borst

Digital BTYcreative

Sue is a Brand Strategist for BTYcreative with over 25 years of marketing experience (in the UK and US). With a history in corporate marketing roles and non-profit organizations, Sue uses her dynamic, “out of the box” thinking to collaborate with our BTY brands, developing creative concepts to energize brands and tell their story with impact. Sue has worked with …

MariaLuisa Aaron

Digital BTYcreative

MáriaLuisa has been in the advertising/marketing field for 30 years. She has worked for Fortune 500 companies, small advertising agencies of 6, to one of the largest advertising agencies in San Antonio with 60+ employees. Her strengths are in brand development and visualization. She has over 21 years of broadcast experience and thrives in collaborative settings. MáriaLuisa speaks Spanish and …

Christyne Butilier

Digital BTYcreative

Christyne is an Executive Assistant and Project Manager at BTYcreative. With 20+ years of experience, Christyne is dedicated, creative and focused, enjoying what it takes to keep multiple projects heading in the right direction for our team and our clients. She is a U.S. Navy veteran and a published author of fourteen romance novels.

Eleazar Hernandez

Digital BTYcreative

For over 20 years, Eleazar Hernández has led teams through all phases of the creative process to produce award-winning print, digital, broadcast, and experiential solutions in English and Spanish. He has had a particular focus on developing strategic communications solutions for companies who want to reach the rapidly growing multicultural audience. Throughout his career, he has ideated and produced work …

Peter Frelik

Digital BTYcreative

As Director of Media & Production for BTYcreative, Peter brings over a decade of experience as an editor in film and television with studios such as 20th Century Fox, Regency, and Oscilloscope. He has worked on movies such as Jumper and Fair Game, and his shorts have been screened at the Toronto International Film Festival. Peter is also a gifted storyteller, perfecting his …

Lucy

Digital BTYcreative

Lucy served as the trusted mascot of BTYcreative, as well as the door guard from the multiple package deliveries and the stress reliever for our team for many wonderful years. She was a wise and spunky 10-year-old Labradoodle. Her favorite hobbies included going on long walks, barking at the mailman, and exploring the smells of her own backyard. She loved …

Nanette Rodriguez

Digital BTYcreative

Nanette is a Finance Assistant at BTYcreative. With 25+ years of experience, Nanette thrives in the hustle and bustle of a busy office, addressing the small, and sometimes big, items that help our clients and our team succeed. She is fully bilingual and has a service mentality that allows her to provide the highest quality customer service while wearing multiple …