Tip: Lock Layers In Canva

Creating content in Canva? Something that’s often forgotten is the ease of locking background layers. This can be helpful to keep items in place when you’re creating multiple pieces of content that look similar but have different messaging, or when placing an animation on top of your graphics. Need help creating content for your social media channels? Contact us today …

First-Party Data: Your Marketing Gold Mine for Success

In the ever-evolving landscape of digital marketing, it’s crucial to adapt to changes that impact how we connect with audiences and drive business growth. One significant shift on the horizon is Google’s and Apple’s decision to phase out third-party cookies, coupled with the increasing emphasis on consumer data privacy regulations like GDPR (General Data Protection Regulation). As your trusted marketing …

Unleash the Power of Video Testimonials

At BTYcreative®, we believe in selling the reward, NOT the product. One of the best and suprisingly inexpensive ways to sell the reward is through testimonial videos! Not only do they share the first-hand experience of your customers, it also communicate the authenticity of your brand. Creating these videos is easier than you think. All you need is a smartphone, …